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How @afl.tiktoks grew to 64K followers

I've posted footy content since I was 12. I took this page over at 18 and grew it to 64K followers.

Page
@afl.tiktoks
Niche
AFL
Took over
When I was 18
Followers
64K on Instagram
Extra
A paid community for the most active fans

In short

  • Fans share posts they want to argue about.
  • Being first on news gets the most reach.
  • The most active fans pay for a community on top of the page.

What worked

Rankings, player ratings and "who would you pick" questions get people tagging their mates in the comments.

Speed matters too. When news breaks, the first decent post gets most of the reach.

More than 30 brands have paid to work with the page. The biggest include StatMate, a sports betting stats app, Fan Emblems, which makes AFL and NRL car emblems, and Fandelo.

My top 3 Reels on the page

The best one has 8.4M views.

Next: The Sash

Running the socials for an Essendon fan podcast as it passed 10K followers.

Read it

Tell me about your page

Message me any way you like and I'll look through your page before we talk.