MadlerSocial Contact me
Max Adler with two llamas at Rainbow Mountain, Peru

Hi, I'm Max

I run Madler Social, a social media agency in Melbourne. I've been growing pages for the past 10 years, and now I do the same for clients.

The pages and brands I've built on Instagram have made over six figures, and I grew a clothing brand to high five figures in six months. I've also worked in sales, door to door and business to business, so I know what it takes to turn views into customers.

I helped a friend start A1 Soccer Academy, a kids' soccer program in Melbourne, by making the flyers and running the socials, and I coach there too.

I'm studying Business (Professional Practice) at RMIT.

See my past work on LinkedIn

My own pages

28.6Kfollowers on @madlertravel, with 15.7M views in 90 days 64Kfollowers on @afl.tiktoks, plus a paid community 8Kfollowers on The Footy Fashion, grown without ads

How I got here: the summary

Swipe through from my first footy page to now.

  1. The Madler logoAge 12

    My first footy posts

    I started posting AFL content online, and I've been growing pages ever since.

  2. Max's AFL Highlights Instagram pageAge 13

    AFL Highlights

    I grew my page AFL Highlights past 6,000 followers in six months. I also turned $250 into over $20,000 trading crypto, which the Australian Financial Review later wrote about.

  3. An ad for one of Max's dropshipping storesTeens

    Pages, merch and dropshipping

    I ran a footy theme page and started my first merch store, which made about $400 before I shut it down. I also ran meme and sports pages and started three dropshipping stores that made some sales.

  4. Footy players giving a thumbs up in The Footy Fashion hoodies2022

    The Footy Fashion

    Then I wanted to work on something I was passionate about, so I started my footy clothing brand. It made high five figures in six months with 8K followers and no ads, until I had to shut it down.

  5. AFL TikToks logoAge 18

    @afl.tiktoks

    I took over @afl.tiktoks and grew it to 64K followers on Instagram, with a paid community and a top video on 8.4M views. I also grew five history, finance and mindset pages and sold them.

  6. Max with two llamas at Rainbow Mountain, PeruGap year

    Travelling the world

    I took a gap year to travel and filmed everything as I went. I've been to 37 countries so far.

  7. Max on the salt flats at Salar de Uyuni, Bolivia2025

    Starting @madlertravel

    I started @madlertravel in July 2025 and posted for six months before a brand paid me. A travel app signed me as a paid partner when I had about 6K followers.

  8. Max above Ala-Kol lake, Kyrgyzstan2026

    15.7M views in 90 days

    @madlertravel hit 15.7M views in 90 days and grew to 28.6K followers. My first group trip, to Kyrgyzstan, sold out, and Wudang Retreat flew me to China to film their retreat.

  9. Max and friends on the Great Wall of ChinaNow

    Madler Social

    I grow pages for brands and creators, run the socials for The Sash, film content shoots and coach people who want to do it themselves.

How I work

You deal with me

There's no account manager in between. On bigger accounts I bring in a partner I trust, and I'll tell you up front.

I've done it myself

Any format I suggest, I've already used on one of my own pages.

No follower promises

Nobody can honestly promise follower numbers, so I won't. I'll show you what changed instead.

You see your numbers

I take a snapshot of your insights on day one, and every month we compare against it.

Some of the brands I've worked with

Vaya logo
Ninja Tab logo
Holafly logo
Jetpac logo
City Wonders logo
Oz Trails logo
The Sash logo
Krav Maga Australia logo
StatMate logo

Tell me about your page

Message me any way you like and I'll look through your page before we talk.